
5 Things Portland-Area Home Sellers Must Do Before Listing — And 3 They Can Skip
What Portland metro sellers are actually getting wrong before listing their homes — and how to fix it before it costs you. If you’ve spent five minutes searching “how to prepare my home for sale,” you already know the problem: the internet will tell you everything from “repaint every room” to “rent

Pricing Your Portland Home Isn’t a Gut Feeling. It’s a Strategy.
Why the first 14 days on the market make or break your sale — and why overpriced homes in the Portland metro almost always end up netting less. I once had a seller tell me he wanted to list his home $75,000 above what the data supported. The reason? “I just feel like it’s worth it.” And honestly? I

Downsizing Doesn’t Mean Downgrading: Here’s What It Really Looks Like
A little story for you about a past client.For years, they thought they were going to stay in their home of 20 years and “age in place.” It sounded responsible. Sensible. Like the right answer. They loved their home, and the one where holidays had spilled into the backyard, where kids had grown up a
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